Table of Contents

Product Search: AI-Powered Results That Sell with Clerk.io

What Makes Product Search Critical

A strong product search allows customers to:

  • Find relevant items quickly, even with typos or vague queries
  • Discover trending and in-stock products
  • Navigate categories and FAQs without leaving the page
  • Move from search to purchase smoothly

Clerk.io’s AI search engine optimizes all of the above, driving higher average order value (AOV) and reducing bounce rates with real business impact.

AI-Driven Features That Outperform Generic Search

Clerk.io’s product search engine is tailor-made for ecommerce stores:

  • Sales-based ranking uses live and historical order data to promote best-sellers
  • Natural language processing (NLP) with synonym support, typo correction, and better understanding of user queries
  • Category & content search blends product listings with blog articles, FAQs, and guides for richer results
  • Visual, no-code editor allows marketers to tweak the search layout without developer assistance
  • Attribute ranking lets teams prioritize search results by model, brand, or custom attributes
  • Direct-match boost ensures exact attribute queries (e.g., SKUs) generate precise results

Real-Time Performance for Every Visitor

Clerk.io delivers instant search with:

  • Instant results within two keystrokes
  • Relevant results from the first session, even without cookies
  • Automatic downgrading of out-of-stock or low-margin products
  • In-dashboard insights to spot search issues and tune synonyms or rankings manually

This fast, accurate experience converts faster and retains visitors longer.

Where Product Search Drives Value

Clerk.io’s product search can be integrated everywhere:

  • On-site: homepages, product listing pages (PLPs), product detail pages (PDPs), blogs, and more
  • On mobile & desktop with instant, dynamic results
  • Combined with recommendations: personalized "similar items" blocks appear inline

Clerk.io also triggers smart email flows for "no results" searches or abandoned search alerts, driving further engagement and conversions.

Ecommerce Brands Already Winning

Hairlust: Saw a +35% increase in returning customer revenue after switching to AI-powered product search.

Uniq Perler: Experienced a +26% boost in AOV through improved search and upsell integration.

Eva Solo: Realized +125% AOV using unified search, recommendations, and segmentation.