Recover Lost Sales with Customer Alternative Product Recommendations

Why Customer Alternative Recommendations Matter

Shoppers often leave when a product is out of stock, too expensive, or not quite what they’re looking for. Without guidance, these moments turn into lost sales.

Customer alternative recommendations keep shoppers engaged by offering relevant substitutes that match intent, preferences, or budget.

Key benefit: Alternative product recommendations ecommerce reduce drop-off and recover revenue when the first choice isn’t right.

How It Works

Relevant Substitutes in the Right Moment

• Behavior-Based Matching — Alternatives are chosen based on real shopper behavior.
  
  
• Availability Awareness — Out-of-stock products trigger relevant substitutes.
  
  
• Contextual Relevance — Recommendations stay aligned with user intent.
  
  

Clerk.io identifies when an alternative is needed and surfaces products that are most likely to satisfy the shopper’s original intent.

Use Case: Saving the Sale When Products Fall Short

A shopper views a popular product that is out of stock or above budget.

Without alternatives, the shopper leaves to find options elsewhere.

With customer alternative recommendations, similar products are immediately suggested, keeping the shopper engaged and increasing the chance of conversion.