Boost Your E-Commerce Basket Size

The average basket size is one of the most critical metrics for e-commerce success — especially in times of rising marketing and logistics costs.

Here’s how you can increase order value on autopilot using Clerk.io’s smart product recommendations.

💡 Why Basket Size Matters

When a customer buys just one product, your fixed costs (ads, shipping, packaging) are only offset by one margin. But when they buy 3–5 products, your profit scales up fast.

Increasing average basket size = better ROI without more traffic.

🧠 Where to Inspire More Sales

You don’t need to redesign your whole store. You just need to embed smart recommendations in the three highest-impact pages:

1. Product Page

Show complementary products your customers typically buy with what they’re viewing.
📌 Example: Girdles → show shoes + shoulder pads.

2. Add-to-Basket Step (Power Step)

Catch them right after they add something to their cart. Use a pop-up or middle page to suggest relevant additions.
📌 Think of it as Amazon’s secret sauce.

3. Cart Page

Display dynamic suggestions based on everything already in the cart.
📌 Think impulse zone at the grocery checkout — but smarter and personalized.

🧰 How to Add Recommendations in Shopify (or any platform)

1. Sync your store data with Clerk.io
2. Design your recommendation banners using the drag-and-drop or HTML editor
3. Copy the embed snippet from the Setup Guide
4. Paste into the product/cart/add-to-cart templates

It’s copy-paste simple. Clerk automatically updates the results based on what's in the basket.

No manual tagging. No daily adjustments.

⚙️ Real-Time Dynamic Personalization

Each recommendation:

• Updates instantly as more items are added
• Adjusts to category, brand, and behavior
• Boosts cross-sell and upsell potential without interrupting the buying flow

📈 Result? Bigger baskets, more revenue — same cost per visitor.

🔁 Power Step in Other Platforms

Using WooCommerce, PrestaShop, BigCommerce, Magento, etc.?
✅ Clerk integrates just as easily
✅ Pre-built extensions handle most setups
✅ Customize with snippets or embed into your platform’s native popups/pages

✅ Summary

• Show complementary products on product pages
• Use power step upsells right after the "Add to Cart" action
• Place cart-based recommendations before checkout
• Add via snippets — no dev team needed
• Let Clerk’s AI auto-update results based on cart content

If you’re ready to grow without increasing ad spend, Clerk.io is your new best friend.

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