Category Page Popular Banner: Guide Shoppers to the Right Products

Most shoppers won't dig through your full catalog. This banner shows them which products in the category are getting the most attention , so they have a clear place to start,and a reason to stay.

Large Catalogs Create a Silent Conversion Problem

Category pages are where shoppers go when they know roughly what they want. They have narrowed it down to a type of product. The next step is finding the right one, and that is where most stores lose them.

A flat product grid with no ranking, no guidance, and no signal about what is worth looking at forces shoppers to do all the work. The ones with patience scroll. The ones without, which is most of them, bounce.

The problem is not the size of the catalog. It is the absence of guidance. Shoppers do not need fewer products. They need a fasterpath to the right ones.

Show Shoppers What Others Are Actually Buying

AI-powered Popular Banner places your most-viewed and most-purchased products at the top of the category page, ranked by real shopper behavior, updated continuously.

It works because it removes a decision. Instead of asking shoppers to evaluate every option from scratch, it highlights what others have already responded to. That crowd signal builds trust, reduces hesitation, and moves shoppers toward a purchase faster.

The numbers reflect this. Web shops using the Popular Bannersee an average 26% increase in basket size and a 31% increase in order value on purchases influenced by it.

How It Works

1.    Placed directly on the category page, above the product grid — visible before ashopper scrolls past it.

2.    Ranks products by real behavioral data: views, clicks, and purchases within that specific category.

3.    Updates continuously as behavior shifts — no manual curation, no scheduled updatesrequired.

4.    Guides shoppers to confident decisions faster, showcasing the products most likelyto convert at the point where intent is highest.

Frequently Asked Questions

What is the category page Popular Banner?

‍A banner placed at the top of your category pages that ranks products by real shopper attention — views, clicks, and purchases within that category. It updates continuously and requires no manual input.

How is this different from a homepage Best Sellers or Hot Products banner?

‍Homepage banners reflect store-wide trends. AI-powered Popular Banner works at the category level — so a shopper browsing running shoes sees the most popular running shoes, not your top-selling products across all categories. The signal is more relevant, and the path to purchase is shorter.

Why does showing popular products increase basket size?

‍When shoppers start with products that others have already validated, they are more likely to add items to their basket without second-guessing. The crowd signal reduces friction at the point where most drop-offs happen. Web shops using this banner see an average 26% increase inbasket size on influenced purchases.

Does the banner need manual updates?

‍No. Rankings update continuously based on real shoppe rbehavior. The products displayed always reflect what is resonating with yourcustomers right now — without any team effort.

Can it be placed on any category page?

‍Yes. The banner works across all category pages and always draws from behavior within that specific category — so the products shown are relevant to what each shopper is currently browsing.

A Simple Placement. A Meaningful Impact on Revenue.

Placing the right products at the top of the right category page is one of the fastest ways to convert browsing into buying. Book a free demo to see it in your store.