Powerstep Best Sellers: Use Social Proof to Grow Baskets at the Highest-Intent Moment

The powerstep page is the page shoppers land on immediately after adding something to their cart. Most stores treat it as a stepping stone to checkout. The smarter move is to treat it as an opportunity — because the shopper is in an active buying mindset and more receptive to adding more than at any other point in their visit.  The Best Sellers banner uses that moment — showing shoppers what other customers are already buying, and turning that trust into larger orders.

Add-to-Cart Is Your Best Opportunity to Grow the Order

When a shopper adds something to their cart, they have madea decision. They are not browsing anymore — they are buying. That shift in mindset is the most valuable moment on your site.

Most stores let it pass. The shopper adds to cart, lands on the powerstep page, and sees a path straight to checkout. The opportunity to grow that order with almost no effort goes untaken.

The Best Sellers banner changes that. By showing what other customers purchase most, it taps directly into social proof. People trust what is already popular. And that trust translates into larger baskets and higher order values.

What Others Are Buying — Shown at the Right Moment

The Best Sellers banner on the powerstep page surfaces your most purchased products, ranked by real buying behavior. Not guesswork. Not manual picks. What your customers are genuinely buying right now.

It sits at the bottom of the powerstep page, widening the scope after more targeted banners like cross-sell and visitor recommendationshave done their work. Together, they cover the full range of what a shopper might want to add.

Web shops using Best Sellers on their powerstep page see on average a 100% increase in basket size and a 52% lift in order value for orders influenced by the banner.

You set it up once. Clerk.io keeps it fresh based on real purchasing behavior, so the products shown always reflect what is genuinely in demand.

How It Works

1.    A shopper adds a product to their cart and lands on the powerstep page with strong buying intent.

2.   The Best Sellers banner surfaces your most purchased products, ranked by real buying behavior across your store.

3.   Social proof does the work. Shoppers trust what others are already buying — and that trust leads to larger baskets and higher order values.

4.   Clerk.io updates the banner automatically based on real purchasing data, so it always reflects what is genuinely popular right now.

Frequently Asked Questions

What is the Powerstep Best Sellers banner?

A banner placed on the powerstep page that shows your most purchased products, ranked by real buying behavior. It uses social proof to encourage shoppers who have just added to cart to add more — without any manual curation required.

How does social proof help on the powerstep page?

Shoppers who have just added to cart are primed to buy. Showing them what other customers are purchasing most gives them confidence and a clear signal about what else is worth adding. People trust popular products —and that trust directly increases basket size.

How does this work alongside other powerstep banners?

The Best Sellers banner is designed to complement cross-selland visitor recommendation banners on the powerstep page. Where cross-sell targets complementary products and visitor recommendations personalize based on browsing behavior, Best Sellers broadens the scope at the bottom of the page with store-wide social proof.

What results does it deliver?

Web shops using the Best Sellers banner on their powerstep page see on average a 100% increase in basket size and a 52% lift in order value on influenced orders.

Does it need ongoing management?

No. You place the banner once and Clerk.io keeps it updated based on real purchasing behavior. The products shown always reflect what iscurrently most popular — no manual input needed.

One Banner. Real Buying Intent. Double the Basket Size.

The powerstep page is your best opportunity to grow an order that is already happening. Book a free demo to see the Best Sellers banner in action.