Increase Order Value with Full Basket Product Recommendations

Why Full Basket Recommendations Matter

Once shoppers add multiple products to their cart, their intent becomes much clearer. This creates a powerful opportunity to recommend items that truly complement the full purchase.

Full basket recommendations analyze the entire cart instead of individual products, enabling more relevant and valuable suggestions.

Key benefit: Full basket recommendations ecommerce increase average order value by suggesting products that make sense for the whole purchase.

How It Works

Cart-Aware Product Suggestions

• Basket-Level Context — Recommendations are based on all items in the cart.
  
  
• Smarter Cross-Sells — Suggestions consider combinations, not single products.
  
  
• Purchase Intent Matching — Products align with what the shopper is about to buy.
  
  

Clerk.io evaluates the entire basket in real time and surfaces products that naturally complement the shopper’s selected items.

Use Case: Completing the Purchase

A shopper adds several items to their cart, such as clothing pieces or electronics.

Without basket-aware recommendations, relevant add-ons may be missed.

With full basket recommendations, complementary products appear in the cart or checkout, increasing order value without disrupting checkout flow.