Every ecommerce team feels the pressure as Black Friday gets closer.
Campaigns need to be finalized, inventory needs to be ready, the website has to perform under heavier traffic, and the customer experience needs to hold up when demand peaks.
The good news is that meaningful improvements do not have to take months.
In this free webinar, we’ll show you what ecommerce teams should audit, test and fix before Black Friday — and how to turn those priorities into a practical 30-day readiness plan across campaigns, merchandising, inventory, website performance and the onsite customer experience.
You’ll leave with a clear framework for what to focus on, what to improve first, and how to get the most important parts of your ecommerce operation ready within 30 days.
What you’ll learn:
- What to prioritize before Black Friday — so your team focuses on the areas that can make the biggest difference instead of trying to change everything.
- How to audit the key parts of your ecommerce operation, from campaigns and merchandising to inventory, website performance and the customer journey.
- How to prepare for peak-season pressure, including changing demand, fast-moving products and more shoppers moving through your site at once.
Who this webinar is for:
- Ecommerce Managers responsible for Black Friday preparation and webshop performance
- Heads of Ecommerce and Digital who need to prioritize what gets done before peak season
- Marketing teams coordinating campaigns, promotions and the onsite experience
Details:
Date: 7th October 2026
Time: 3PM CEST / 9:00 AM EDT
Location: Online
Can’t attend live? Register anyway, and we will send the recording directly to your inbox.
